AEO & AI Engine Optimisation
Get cited by ChatGPT, Google AI Overviews, Perplexity and other AI assistants. The next frontier of search, optimised for the way your customers actually ask their questions.
AEO is the new SEO
AI assistants now answer a growing share of commercial searches directly. They cite a handful of sources. Businesses that show up in those citations capture the click. Those that do not become invisible. AEO is the practical work of structuring your content, schema and authority signals so AI models can extract, attribute and recommend your brand.
Entity and knowledge markup
Schema.org markup, knowledge graphs and entity disambiguation that help AI models understand what your business is, what it does and who it serves.
Conversational content rewrites
Your most important pages restructured into the question-and-answer patterns AI assistants prefer, so they map to the prompts your customers actually type.
AI search visibility audits
Audits of how you currently appear in ChatGPT, Google AI Overviews, Gemini, Perplexity and Claude. See where you are mentioned, where competitors are mentioned instead, and what is needed to flip that.
Authority signal building
Citations from authoritative sites, expert quotes, structured FAQ content and digital PR placements that AI models weight when choosing whom to cite.
Topical depth and clusters
Comprehensive coverage of your topic area. AI models reward sites that demonstrate expertise across a topic, not just a single page.
AEO monitoring and reporting
Monthly tracking of your AI visibility across every major assistant, with concrete next steps tied to commercial outcomes.
Related reading
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